YEIJI
CHO
Graphic Design l Infographic
ART DIRECTOR / GRAPHIC DESIGNER: YEIJI CHO
Sleeping
Hours
The Needs
Getting enough quality sleep at the right times can help protect mental health, physical health, quality of life, and safety. Based on the age groups, the required sleeping hours are different.
National Sleep Foundation, an organization that dedicates to improve health and well-being through sleep education and advocacy, recommended certain sleeping hours related to age groups.
https://www.sleepfoundation.org/press-release/national-sleep-foundation-recommends-new-sleep-times
Despite the valuable research results, the information wasn't visually appealing and aesthetically presented. Therefore, this project aims to make the information understandable.
Main Colours
Light Blue: C70 M0 Y10 K0
Yellow: C0 M0 Y40 K0
Metaphors and Typeface
The main visual component forms a big ‘z’, which is often used to mimic the sleeping sounds. The grey background represents night time and boosts the colour contrast between greenish-blue and yellow, thus vibrantly catches the eyes. Helvetica Neue shows neutrality and legibility that suits clear message delivery.
Sub Colours
Dark Grey: C60 M50 Y50 K25